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The Client
Maison Lassalle is a family-owned jewellery business with over 60 years’ history, based in regional France. The company was taken over by the Lassalle sisters a few years ago, engaging 27 Degrees Media to help them adopt a more progressive digital shift, from organic to paid media.
The Challenge
Increase traffic to the website, the number of new users, and online appointments, introduce Maison Lassalle to new prospects (targeting a younger audience), increase brand recall to make them a stand out local reference in the Landes region, and boost in-store purchases.
The Solution
In early 2024, we conducted an in-depth review of their account and developed a comprehensive strategy aimed at increasing traffic and appointment bookings, alongside the implementation of an email marketing campaign.
The Results
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+37,5% active website users YTD (Nov 2025) compared to the same period in 2024
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+ 25,000 new users YTD (Nov 2025) compared to the same period in 2024
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Average of 6 appointments directly attributed to Meta each month
*Campaign Results (Jan-Nov 2025)
“We are pleased to collaborate with the team for our digital strategy, and we can only recommend their services. Since the beginning of our collaboration, Loan has proven to be an invaluable partner. Her expertise and professionalism have far exceeded our expectations.
Thanks to her support, we have seen an improvement in our online presence.
A big thank you to Loan! Her know-how is a valuable asset to our business. Loan and the team understood our needs and provided effective solutions.
Thanks again to the entire team for their excellent work!”
Camille & Émilie Lassalle - Directors
